{"id":4360,"date":"2021-10-14T06:55:56","date_gmt":"2021-10-14T06:55:56","guid":{"rendered":"http:\/\/tri-pc:8073\/olx-news\/2021\/10\/14\/jualan-suku-cadang-jadi-backbone-pabrikan-otomotif-di-masa-pandemi\/"},"modified":"2021-10-14T06:55:56","modified_gmt":"2021-10-14T06:55:56","slug":"jualan-suku-cadang-jadi-backbone-pabrikan-otomotif-di-masa-pandemi","status":"publish","type":"post","link":"https:\/\/www.olx.co.id\/news\/jualan-suku-cadang-jadi-backbone-pabrikan-otomotif-di-masa-pandemi\/","title":{"rendered":"Jualan Spare Part Jadi Backbone Pabrikan Otomotif di Masa Pandemi"},"content":{"rendered":"<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Tidak dapat dipungkiri pandemi Covid-19 sangat mempengaruhi berbagai sektor ekonomi dan tak terkecuali di dunia industri otomotif. Kebijakan untuk tetap di rumah oleh pemerintah juga pemberlakuan Pembatasan Sosial Berskala Besar PSBB) membuat aktivitas dan mobilitas masyarakat menurun tajam.<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Tentu saja hal tersebut sangat mempengaruhi masyarakat, dimana mereka cenderung mengurungkan niat untuk membeli berbagai hal seperti kendaraan baik mobil maupun sepeda motor.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Namun begitu, 4W, 2W, Marine Service Director PT <a href=\"https:\/\/www.olx.co.id\/spare-part_c4759\/q-Suzuki?utm_source=&#038;utm_medium=&#038;utm_campaign=&#038;utm_content=\">Suzuki <\/a>Indomobil Sales Riecky Patrayudha mengatakan, selama tiga bulan terakhir atau di masa pandemi Covid-19, after sales menjadi backbone terutama kebutuhan komponen atau spare part.<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">\u201cKami sudah melakukan kunjungan ke sejumlah dealer kami. Rata-rata karena jatuhnya sales (penjualan) tak hanya Suzuki, pasti semua merek, itu dealer-dealer semarang fokusnya ke after sales khususnya untuk biaya operasional dealer saat ini,\u201d ungkap Riecky saat acara video conference dengan awak media, Rabu (8\/7\/2020).<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Ya, memasuki transisi New Normal, Suzuki sendiri mengklaim mengalami peningkatan penjualan akan suku cadang dan aksesori resmi Suzuki baik SGP (Suzuki Genuine Parts), SGO (Suzuki Genuine Oil), maupun SGA (Suzuki Genuine Accessories) baik untuk mobil, sepeda motor, maupun Outboard Motor (OBM).\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Bahkan kata Sparepart Dept. Head PT Suzuki Indomobil Motor (SIM), Christiana Yuwantie, penjualan suku cadang Suzuki mulai meningkat sejak Juni lalu, bahkan hampir kembali normal.<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">\u201cDibuktikan dengan total angka penjualan suku cadang Suzuki baik domestik dan ekspor di semua segmen di Juni 2020 mencapai angka 92 persen\u00a0 jika dibandingkan dengan periode bulan yang sama tahun 2019, setelah sempat turun selama 3 bulan berturut-turut pada periode Maret \u2013 Mei 2020,\u201d ujarnya.<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Meskipun sempat mengalami anjlok total penjualan selama April-Mei 2020 sekitar 32 persen akibat pandemi, namun nilai penjualan suku cadang Juni 2020 sudah mulai mendekati angka penjualan lalu sebesar 91,6 persen.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Kontribusi kenaikan nilai penjualan terbesar didapatkan dari penjualan suku cadang sepeda motor sebesar 101,5 persen dan juga penjualan oli sebesar 126,5 persen. Demikian juga dengan penjualan suku cadang OBM di Juni lalu mencapai angka 64,3 persen setelah Mei lalu hanya menyentuh angka 13,6 persen.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Selain bengkel resmi, aplikasi My Suzuki juga menjadi alternatif saluran pembelian suku cadang selama masa pandemi Covid-19. Tercatat jumlah transaksi telah kembali stabil di bulan Juni 2020, setelah sempat turun di bulan April dan Mei 2020.<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Kata Christiana, Jabodetabek menjadi kontributor terbesar penjualan suku cadang dan aksesori, dimana Juni lalu berhasil meraih peningkatan revenue sebesar 135,5 persen untuk sepeda motor dan 102,1 persen untuk segmen mobil jika dibandingkan dengan pencapaian tahun lalu pada periode yang sama.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">\u201cKemudian disusul Jawa Tengah untuk segmen mobil dan sepeda motor, Jawa Timur untuk sepeda motor, dan Sumatera untuk mobil. Permintaan masyarakat akan suku cadang dan aksesori akan terus kami penuhi dan pastikan ketersediaannya. Kami harap masyarakat bisa tetap aman dan nyaman dalam bertransportasi dengan menggunakan suku cadang resmi,\u201d kata Christiana.\u00a0\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Christina juga menyatakan, demand sparepart baik fast moving atau slow moving saat ini masih terpenuhi. Oleh karena itu, konsumen diminta tak perlu khawatir soal kekurangan spare part.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Adapun untuk pembelian suku cadang dan aksesori resmi Suzuki, pelanggan dapat langsung mengunjungi dealer terdekat atau dapat menggunakan aplikasi My Suzuki yang dapat diunduh dari App Store dan Play Store.\u00a0<\/span><\/span><\/p>\n<p style=\"text-align:justify\"><span style=\"font-family:Calibri,sans-serif\"><span style=\"color:#222222\">Untuk informasi mengenai Suzuki lebih lanjut silakan kunjungi www.suzuki.co.id atau menghubungi layanan Halo Suzuki di 0800-1100-800 (bebas pulsa 24 jam). Melalui Halo Suzuki pula, pelanggan bisa mendapatkan layanan Home Service, Pick Up Service, dan SERA (Suzuki Emergency Roadside Assistance).\u00a0<\/span><\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>4W, 2W, Marine Service Director PT SIS Riecky Patrayudha mengatakan, selama tiga bulan terakhir atau di masa pandemi Covid-19, after sales menjadi backbone terutama kebutuhan komponen atau spare part.<\/p>\n","protected":false},"author":1,"featured_media":4361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46],"tags":[],"class_list":{"0":"post-4360","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-berita"},"acf":[],"aioseo_notices":[],"wp:featuredmedia":[{"id":4361,"date":"2021-10-14 06:56:02","slug":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a","type":"attachment","link":"https:\/\/www.olx.co.id\/news\/jualan-suku-cadang-jadi-backbone-pabrikan-otomotif-di-masa-pandemi\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a\/","title":{"rendered":"Jualan Spare Part Jadi Backbone Pabrikan Otomotif di Masa Pandemi"},"author":"1","caption":{"rendered":""},"alt_text":"","media_type":"image\/jpeg","mime_type":"image\/jpeg","media_details":{"width":1280,"height":853,"file":"http:\/\/tri-pc:8073\/olx-news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a.jpg","filesize":93012,"sizes":{"medium":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-300x200.jpg","width":300,"height":200,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-300x200.jpg"},"large":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-1024x682.jpg","width":1024,"height":682,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-1024x682.jpg"},"thumbnail":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-150x150.jpg"},"medium_large":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-768x512.jpg","width":768,"height":512,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-768x512.jpg"},"td_218x150":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-218x150.jpg","width":218,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-218x150.jpg"},"td_324x400":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-324x400.jpg","width":324,"height":400,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-324x400.jpg"},"td_485x360":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-485x360.jpg","width":485,"height":360,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-485x360.jpg"},"td_696x0":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-696x464.jpg","width":696,"height":464,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-696x464.jpg"},"td_1068x0":{"file":"cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-1068x712.jpg","width":1068,"height":712,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a-1068x712.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]}},"source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/cbb02d34-5056-4cb1-9c8f-95bd60e31a8a.jpg"}],"_links":{"self":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts\/4360","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/comments?post=4360"}],"version-history":[{"count":0,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts\/4360\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/media\/4361"}],"wp:attachment":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/media?parent=4360"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/categories?post=4360"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/tags?post=4360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}