{"id":4726,"date":"2021-10-14T07:00:49","date_gmt":"2021-10-14T07:00:49","guid":{"rendered":"http:\/\/tri-pc:8073\/olx-news\/2021\/10\/14\/bright-store-pertamina-kini-punya-konsep-lebih-modern\/"},"modified":"2021-10-14T07:00:49","modified_gmt":"2021-10-14T07:00:49","slug":"bright-store-pertamina-kini-punya-konsep-lebih-modern","status":"publish","type":"post","link":"https:\/\/www.olx.co.id\/news\/bright-store-pertamina-kini-punya-konsep-lebih-modern\/","title":{"rendered":"Bright Store Pertamina Kini Punya Konsep Lebih Modern"},"content":{"rendered":"

PT Pertamina (Persero) baru saja memperkenalkan konsep baru untuk retail Bright Store yang lebih modern, nyaman dan tetap terjangkau melalui anak usahanya PT Pertamina Retail (PTPR).\u00a0<\/p>\n

Bertempat di SPBU COCO 31. 128.02 MT Haryono, Jakarta, Bright Store dengan tampilan baru ini diperkenalkan pada Rabu (12\/8\/2020).\u00a0<\/p>\n

Acara grand opening<\/em> New Bright Store dihadiri langsung CEO PT Pertamina Patra Niaga, Mas\u2019ud Khamid dan Director of Regional Marketing<\/em> PT Pertamina Patra Niaga, Jumali.\u00a0<\/p>\n

Konsep terbaru dari Bright Store di SPBU Pertamina ini, selain menyediakan makanan dan minuman, juga akan mengembangkan bisnis terkait automotive<\/em> dengan Bright Olimart dan Enduro Express.\u00a0\u00a0<\/p>\n

Khusus untuk SPBU Pertamina<\/a><\/strong> yang areanya lebih luas dengan traffic<\/em> pelanggan yang lebih tinggi, Pertamina juga mengembangkan bisnis terkait advertising dan jasa lainnya seperti co-working space.<\/em><\/p>\n

Ini menjadi salah satu komitmen Pertamina dalam memberikan pelayanan terbaik bagi konsumen dan wujud adaptasi terhadap tantangan bisnis sesuai customer behaviour<\/em> di era milenial.<\/p>\n

\u201cCustomer behaviour<\/em> di era milenial saat ini membawa opportunity<\/em> bisnis yang bagus untuk bisnis Non Fuel Retail<\/em> (NFR) sebagai portofolio<\/em> dari Pertamina.\u00a0 Seiring dengan melonjaknya ekspektasi konsumen akan kemudahan dan kenyamanan, mendorong pertumbuhan yang cepat untuk ritel convenience<\/em> yang mengalami kenaikan dibandingkan dengan ritel lainnya atau bisnis lainnya\u201d ujar VP Corporate\u00a0 Communication<\/em> Pertamina Fajriyah Usman dalam keterangan resmi, Kamis (13\/8\/2020).<\/p>\n

Sementara itu Direktur Utama PTPR, Iin Febrian menjelaskan konsep baru ini menjadi tempat singgah modern dan selalu memberikan experience<\/em> setiap harinya kepada konsumen. Hal ini merupakan inovasi bisnis yang akan dijalankan PTPR secara agresif bekerja sama dengan pengusaha SPBU maupun pihak lainnya yang terkait, termasuk UMKM binaan Pertamina.<\/p>\n

“Konsep New Bright Store akan diimplementasikan di 10 outlet area Jakarta, Bekasi, Purwakarta, Bandung, Semarang dan Surabaya, dan akan dilanjutkan di kota lainnya”, ujar Iin.\u00a0<\/p>\n

Targetnya dalam lima tahun ke depan akan ada 3.000 outlet Bright Store yang sudah beroperasi.\u00a0<\/p>\n

\u201cKonsep baru Bright Store ini harapannya bisa semakin dicintai dengan terus berupaya meningkatkan standarisasi pelayanan kepada pelanggan,\u201d pungkas Iin.<\/p>\n

Mendukung transaksi yang lebih aman di masa pandemi, Bright Store menyediakan layanan pembayaran cashless<\/em> dengan program promo yang tersedia seperti promo top up dan transaksi e-money<\/em> Bank Mandiri, TapCash BNI, promo dengan kartu debit\/kredit, promo tukar poin MyPertamina, serta cashback<\/em>\u00a0 saldo LinkAja.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Bertempat di SPBU COCO 31. 128.02 MT Haryono, Jakarta, Bright Store dengan tampilan baru ini diperkenalkan pada Rabu (12\/8\/2020).<\/p>\n","protected":false},"author":6,"featured_media":4727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46],"tags":[],"class_list":{"0":"post-4726","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-berita"},"acf":[],"aioseo_notices":[],"wp:featuredmedia":[{"id":4727,"date":"2021-10-14 07:00:56","slug":"dd65806b-ea06-472e-8f17-1fab799b28d0","type":"attachment","link":"https:\/\/www.olx.co.id\/news\/bright-store-pertamina-kini-punya-konsep-lebih-modern\/dd65806b-ea06-472e-8f17-1fab799b28d0\/","title":{"rendered":"Bright Store Pertamina Kini Punya Konsep Lebih Modern"},"author":"6","caption":{"rendered":""},"alt_text":"","media_type":"image\/jpeg","mime_type":"image\/jpeg","media_details":{"width":1120,"height":631,"file":"http:\/\/tri-pc:8073\/olx-news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0.jpg","filesize":88430,"sizes":{"medium":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-300x169.jpg","width":300,"height":169,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-300x169.jpg"},"large":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-1024x577.jpg","width":1024,"height":577,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-1024x577.jpg"},"thumbnail":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-150x150.jpg"},"medium_large":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-768x433.jpg","width":768,"height":433,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-768x433.jpg"},"td_218x150":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-218x150.jpg","width":218,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-218x150.jpg"},"td_324x400":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-324x400.jpg","width":324,"height":400,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-324x400.jpg"},"td_485x360":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-485x360.jpg","width":485,"height":360,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-485x360.jpg"},"td_696x0":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-696x392.jpg","width":696,"height":392,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-696x392.jpg"},"td_1068x0":{"file":"dd65806b-ea06-472e-8f17-1fab799b28d0-1068x602.jpg","width":1068,"height":602,"mime-type":"image\/jpeg","source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0-1068x602.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1","keywords":[]}},"source_url":"https:\/\/www.olx.co.id\/news\/wp-content\/uploads\/2021\/10\/dd65806b-ea06-472e-8f17-1fab799b28d0.jpg"}],"_links":{"self":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts\/4726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/comments?post=4726"}],"version-history":[{"count":0,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/posts\/4726\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/media\/4727"}],"wp:attachment":[{"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/media?parent=4726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/categories?post=4726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.olx.co.id\/news\/wp-json\/wp\/v2\/tags?post=4726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}