{"id":86074,"date":"2025-11-25T13:27:37","date_gmt":"2025-11-25T06:27:37","guid":{"rendered":"https:\/\/www.olx.co.id\/news\/?p=86074"},"modified":"2025-11-25T13:27:37","modified_gmt":"2025-11-25T06:27:37","slug":"hyundai-stargazer-cartenz-raih-penghargaan-the-drum-awards-2025","status":"publish","type":"post","link":"https:\/\/www.olx.co.id\/news\/hyundai-stargazer-cartenz-raih-penghargaan-the-drum-awards-2025\/","title":{"rendered":"Hyundai Stargazer Cartenz Raih Penghargaan Global The Drum Awards 2025"},"content":{"rendered":"

Hyundai Stargazer Cartenz meraih Bronze di The Drum Awards 2025 berkat kampanye \u201cDibuat untuk Jalanan Indonesia\u201d.<\/strong><\/em><\/p>\n

OLX News<\/strong> \u2013 Hyundai Motors Indonesia (HMID) kembali membawa nama Indonesia ke panggung internasional. Melalui kampanye \u201cDibuat untuk Jalanan Indonesia\u201d, Hyundai Stargazer Cartenz dan Cartenz X berhasil meraih Bronze dalam kategori Automotive \u2013 Content di ajang The Drum Awards Festival 2025 di Inggris.<\/p>\n

Penghargaan ini menjadi bukti bahwa Hyundai tidak hanya menghadirkan produk yang relevan untuk kebutuhan mobilitas masyarakat Indonesia, tetapi juga mampu menyampaikan pesan produk dengan pendekatan kreatif yang mudah diasosiasikan oleh pengguna.<\/p>\n

\n

BACA JUGA: Hyundai STARGAZER Cartenz X Bawa Cara Baru Hadapi Jalan Sempit, Tanpa Drama & Tanpa Deg-degan<\/a><\/span><\/strong><\/h4>\n<\/blockquote>\n

President Director Hyundai Motors Indonesia, Ju Hun Lee, menegaskan bahwa apresiasi global ini merupakan validasi penting terhadap riset lokal yang dilakukan Hyundai.<\/p>\n

\u201cPenghargaan Bronze di The Drum Awards 2025 merupakan bentuk apresiasi global atas upaya kami menghadirkan kendaraan yang benar-benar dibuat untuk Indonesia. STARGAZER Cartenz dan Cartenz X dirancang berdasarkan karakter jalanan Indonesia dan dikomunikasikan lewat kampanye yang relevan dengan keseharian masyarakat,\u201d ujarnya melalui siaran pers, Selasa (25\/11\/2025).<\/p>\n

Sementara itu, Chief Operating Officer HMID, Fransiscus Soerjopranoto, menyebut bahwa pendekatan komunikasi yang jujur dan dekat dengan kebiasaan berkendara masyarakat menjadi kunci keberhasilan kampanye tersebut.<\/p>\n

\u201cMenampilkan kondisi jalanan Indonesia apa adanya membuat pesan produk lebih dekat dan kuat. Dengan cara itu, keunggulan fitur bisa ditonjolkan secara alami dan relevan,\u201d kata Soerjo.<\/p>\n

Kampanye \u201cDibuat untuk Jalanan Indonesia\u201d diapresiasi karena mampu memvisualisasikan kondisi riil jalanan, mulai dari gang sempit, tikungan buta, hingga kemacetan khas kota besar, serta menampilkannya sebagai konteks penggunaan fitur keselamatan Hyundai SmartSense seperti Surround View Monitor, Blind-spot View Monitor, hingga Smart Cruise Control with Stop & Go.<\/p>\n

\"Hyundai<\/p>\n

Hyundai Stargazer Cartenz dan Cartenz X sendiri diperkenalkan secara global melalui world premiere di GIIAS 2025.<\/p>\n

Keduanya hadir sebagai MPV yang didesain dengan memahami detail kebiasaan berkendara keluarga Indonesia.<\/p>\n

Karakter desain yang lebih tegap, pencahayaan \u201cH-Lamps\u201d, hingga kabin yang lebih nyaman menjadi bagian dari penyempurnaan generasi terbaru Stargazer.<\/p>\n

Tidak hanya aspek desain, kedua model ini juga mengedepankan fitur keselamatan aktif, termasuk Rear and Front Parking Distance Warning serta teknologi keselamatan SmartSense yang kian lengkap.<\/p>\n

Pembaruan tersebut membuat Stargazer Cartenz dan Cartenz X tetap relevan di tengah persaingan MPV yang semakin ketat.<\/p>\n

\n

BACA JUGA: STARGAZER Cartenz X, MPV 300 Jutaan dari Hyundai yang Siap Antar ke Mana Aja dengan Fitur Keamanan dan Kenyamanan Lengkap<\/span><\/a><\/strong><\/h4>\n<\/blockquote>\n

The Drum Awards dikenal sebagai ajang penghargaan global yang menilai kampanye pemasaran terbaik melalui penjurian ketat dari para profesional industri internasional.<\/p>\n

Pencapaian Hyundai di kategori otomotif menegaskan bahwa pendekatan komunikasi berbasis insight lokal mampu diterima secara global.<\/p>\n

Sejak hadir di Indonesia, Hyundai Motors Indonesia memperkuat komitmennya melalui produksi lokal, pengembangan ekosistem kendaraan listrik, serta lini produk ICE, Hybrid, dan EV yang semakin luas.<\/p>\n

Penghargaan ini juga menjadi penanda bahwa pasar Indonesia memiliki potensi besar dalam melahirkan kampanye kreatif yang mendapat pengakuan internasional.<\/p>\n

Hyundai menyebut kolaborasi antara HMID, HMAP, tim global Hyundai, Innocean Worldwide, dan para mitra kreatif lainnya menjadi fondasi kuat di balik keberhasilan kampanye ini. (Z)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Hyundai Stargazer Cartenz meraih Bronze di The Drum Awards 2025 berkat kampanye \u201cDibuat untuk Jalanan Indonesia\u201d. OLX News \u2013 Hyundai Motors Indonesia (HMID) kembali membawa nama Indonesia ke panggung internasional. Melalui kampanye \u201cDibuat untuk Jalanan Indonesia\u201d, Hyundai Stargazer Cartenz dan Cartenz X berhasil meraih Bronze dalam kategori Automotive \u2013 Content di ajang The Drum Awards […]<\/p>\n","protected":false},"author":6,"featured_media":84155,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46,61,8595],"tags":[278,327,17444,17443,14489,14490,17442],"class_list":{"0":"post-86074","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-berita","8":"category-mobil","9":"category-otomotif","10":"tag-hyundai","11":"tag-hyundai-indonesia","12":"tag-hyundai-smartsense","13":"tag-mpv-indonesia","14":"tag-stargazer-cartenz","15":"tag-stargazer-cartenz-x","16":"tag-the-drum-awards"},"acf":[],"aioseo_notices":[],"wp:featuredmedia":[{"id":84155,"date":"2025-11-17 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