{"id":86079,"date":"2025-11-25T13:48:09","date_gmt":"2025-11-25T06:48:09","guid":{"rendered":"https:\/\/www.olx.co.id\/news\/?p=86079"},"modified":"2025-11-25T13:48:09","modified_gmt":"2025-11-25T06:48:09","slug":"rencana-elektrifikasi-mitsubishi-motors-di-indonesia","status":"publish","type":"post","link":"https:\/\/www.olx.co.id\/news\/rencana-elektrifikasi-mitsubishi-motors-di-indonesia","title":{"rendered":"Rencana Elektrifikasi Mitsubishi Motors di Indonesia, Sejauh Mana?"},"content":{"rendered":"

Mitsubishi Motors mengungkap perkembangan studi elektrifikasi di Indonesia, termasuk peluang hadirnya eX Concept EV.<\/i><\/b><\/p>\n

OLX News<\/b> \u2013 Pabrikan mobil Jepang belakangan semakin agresif dalam menghadirkan model elektrifikasi jenis hybrid di pasar otomotif Indonesia. Sebut saja Suzuki, Nissan dan Honda, bahkan Toyota yang baru saja meluncurkan New Veloz Hybrid HEV di GJAW 2025 dengan banderol mulai dari Rp299 juta.\u00a0<\/span><\/p>\n

Sayangnya, Mitsubishi Motors seakan masih mempertahankan fokusnya pada model mesin konvensional dan seakan masih malu-malu ungkapkan rencana elektrifikasi mereka, meskipun di global merek ini dikenal punya teknologi PHEV (Plug-in Hybrid Electric Vehicle) yang sangat matang.\u00a0<\/span><\/p>\n

\n

BACA JUGA: Mitsubishi Motors 55 Tahun di Indonesia: Menguatkan Komitmen sebagai Mitra Andal Setiap Perjalanan Keluarga<\/a><\/span><\/strong><\/h4>\n<\/blockquote>\n

Di luar PHEV, Mitsubishi Motors juga punya mobil full baterai seperti eX Concept EV yang digadang sebagai kandidat kuat untuk pasar domestik karena menawarkan desain SUV kompak yang sesuai tren konsumen Indonesia.<\/span><\/p>\n

Saat dikonfirmasi mengenai rencana pengembangan model elektrifikasi, perwakilan manajemen Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) menyampaikan bahwa evaluasi terhadap pasar Indonesia telah berjalan sejak 2023, terutama setelah kehadiran Mitsubishi eX Concept EV di ajang Indonesia International Motor Show (IIMS) 2023.<\/span><\/p>\n

\u201cBenar bahwa Mitsubishi memiliki portofolio hybrid dan PHEV yang sudah terbukti di berbagai negara. Model eX Concept EV menjadi salah satu produk yang kami pelajari secara mendalam. Studi kelayakan masih berlangsung dan kami terus berkomunikasi dengan prinsipal di Jepang untuk menentukan kesiapan teknis serta kondisi pasar Indonesia,\u201d terang Guntur Harling, GM of Product Strategy Division PT MMKSI di booth Mitsubishi Motors GJAW 2025, Senin (24\/11\/2025).<\/span><\/p>\n

Menurutnya, sejumlah parameter harus dipenuhi sebelum Mitsubishi resmi membawa model elektrifikasi ke Indonesia, mulai dari kesiapan infrastruktur pengisian daya, potensi permintaan, hingga ekosistem pendukung yang akan menjamin kenyamanan konsumen pada jangka panjang.<\/span><\/p>\n

Belum Ada Jadwal Rilis, Namun Komitmen Elektrifikasi Mitsubishi Motors Semakin Jelas<\/b><\/h2>\n

Terkait peluang kehadiran eX Concept EV di Indonesia, Guntur menegaskan bahwa keputusan tersebut belum final. Meski demikian, perusahaan memastikan bahwa roadmap elektrifikasi Mitsubishi telah menjadi agenda penting di Indonesia, sejalan dengan arahan global.<\/span><\/p>\n

\u201cModel tersebut memang sedang dalam tahap studi. Namun untuk saat ini belum ada jadwal pasti mengenai peluncurannya. Kami sedang mempelajari semua faktor pendukung, mulai dari kesiapan pasar, kebijakan pemerintah, hingga ekosistem EV nasional sebelum mengambil keputusan akhir,\u201d terang Guntur menutup statement soal rencana elektrifikasi Mitsubishi Motors di Indonesia.<\/span><\/p>\n

\n

BACA JUGA: Mitsubishi Motors Masih Tunggu Arahan Prinsipal, Jualan Xpander Hybrid di Indonesia<\/a><\/span><\/strong><\/h4>\n<\/blockquote>\n

Mitsubishi Motors, yang secara global dikenal melalui jajaran kendaraan listrik dan plug-in hybrid populer seperti Outlander PHEV, menilai Indonesia sebagai pasar penting dalam transformasi menuju mobilitas rendah emisi.\u00a0<\/span><\/p>\n

Perusahaan juga melihat perubahan tren konsumen di Indonesia yang semakin terbuka terhadap kendaraan elektrifikasi seiring banyaknya produsen yang masuk ke segmen hybrid dan BEV.<\/span><\/p>\n

Yang pasti MMKSI menunjukkan bahwa langkah menuju era EV bukan sekadar wacana. Studi produk sudah berjalan lebih dari dua tahun, komunikasi intens dengan prinsipal berlangsung, dan analisis terhadap pasar terus dilakukan.<\/span><\/p>\n

Dengan pertumbuhan pesat segmen hybrid dan BEV nasional, rasanya Mitsubishi tidak akan berdiam diri lebih lama lagi. Apalagi, Toyota sudah melakukannya! (Z)<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Mitsubishi Motors mengungkap perkembangan studi elektrifikasi di Indonesia, termasuk peluang hadirnya eX Concept EV. OLX News \u2013 Pabrikan mobil Jepang belakangan semakin agresif dalam menghadirkan model elektrifikasi jenis hybrid di pasar otomotif Indonesia. Sebut saja Suzuki, Nissan dan Honda, bahkan Toyota yang baru saja meluncurkan New Veloz Hybrid HEV di GJAW 2025 dengan banderol mulai […]<\/p>\n","protected":false},"author":6,"featured_media":86081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46,8597,8595],"tags":[17445,17448,127,17446,17447,1834,4100],"class_list":{"0":"post-86079","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-berita","8":"category-elektrifikasi","9":"category-otomotif","10":"tag-elektrifikasi-mitsubishi","11":"tag-ex-concept-ev","12":"tag-mitsubishi","13":"tag-mitsubishi-ev-indonesia","14":"tag-mitsubishi-hybrid","15":"tag-mmksi","16":"tag-mobil-listrik-mitsubishi"},"acf":[],"aioseo_notices":[],"wp:featuredmedia":[{"id":86081,"date":"2025-11-25 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